Charity

Our approach is not to give money and walk away. We partner with world class charities that are making a difference, and we remain involved in the decisions about how the money is spent. We encourage our employees to get involved in charitable projects, and we know that this motivates and engages our people.

First Step Georgia

In Georgia we support the First Step Georgia, a local charity dedicated to supporting services for children and young adults with special needs. The organisation was founded in 1998 in the response to the horrendous living conditions of disabled orphans living in the state-run Kaspi institution. Working closely with the Ministry of Health and UNICEF resulted in closure of Kaspi and thus number of children was saved from death.

First Step Georgia is now concentrated on supporting families who have children and young adults with special needs through day care services, home-based care and empowering parents.

We financially support Home-Base Care Project which serves following goals:

  • Support development of life, intellectual, psychical and communication skills in a family environment of children with intellectual and physical disabilities, in order to endorse their self-reliance and on a long run integration perspective into society.
  • Free parents' time, rehabilitate them psychologically so as they can actively support family welfare.

At the end of April with our support a charity ball was held in Radisson. Money raised from this event amounted to GEL 57 700.